B2B management app
dashboard
Isracard Group, with over 40 years of experience in credit card issuance, offers innovative mobile solutions for business management.
Isracard Group, with over 40 years of experience in credit card issuance, offers innovative mobile solutions for business management.
Redesign app dashboard, Iconography, Accessibility
UX/UI designer
The dashboard is designed for all companies actively conducting business and utilizing at least one Isracard product. The primary users are company employees responsible for managing business processes and analyzing data.
Product research was conducted based on the business managers' requirements to enhance the application's functionality in alignment with business goals.
Credits – The data in this section is overloaded, making it difficult to perceive and complicating user interaction.
Credit distribution – The data is presented solely in numerical format, which makes it difficult to perceive and analyze due to the lack of visual representation.
Transaction cancellation – The section takes up too much space on the screen, forcing users to scroll the page to view other important data.
Competitor products were analyzed to study their approaches to providing services for businesses. This helped identify best practices and understand how these products address data management and user interaction challenges.
Cal
Max
Leumi bank
Hapoalim bank
Parallel markets were explored, focusing on mobile applications, to examine approaches to solving similar data management tasks. Special attention was given to methods that improve data interaction and usability on mobile devices.
H26
Tinder
Google analytics
Robinhood
Wallet
Mint
To improve the structure and ease of use, the "Credits" section was split into tabs optimized for the mobile platform. This solution allows users to easily switch between categories with an intuitive swipe left or right.
To enhance data perception and analysis, it is suggested to implement interactive graphical visualization in the form of a line chart. This will allow users to easily navigate the information and dynamically interact with the data, improving decision-making and enhancing the overall user experience.
To reduce the need for scrolling, it is suggested to display the data horizontally and add a swipe feature, allowing more information to be shown on the screen and improving data perception for users.
After completing the research phase, the next step was creating low fidelity prototypes (wireframes). These rough mockups helped visualize the structure and logic of the interface, as well as test key decisions with minimal resource expenditure. This process made it possible to quickly identify and address potential issues, allowing necessary changes to be introduced during the early stages of development.
Before starting the development of the visual style, research was conducted on applications from parallel markets. Studying various approaches helped identify best practices and find inspiration. Based on the insights gained, the design development began, incorporating animations to enhance the user experience and create a modern look for the interface.
The goal was to make the application's design visually aligned with the desktop dashboard design, so users feel comfortable using the app without perceiving it as a different product that requires additional learning. At the same time, several adjustments were made by adapting elements to better suit the mobile environment and ensure more convenient and intuitive interaction with the features.
By studying the market and analyzing leading solutions in this area, and drawing inspiration from top companies, the app's functionality was expanded by adding visual data charts for better information perception. These enhancements help users analyze key business data more quickly and effectively.
The "Quick View" feature was also updated, allowing users to log in with a single click and view their credit and purchase turnover data. The registration process for new users was redesigned, and screens were developed for those already registered in the system.
"Face Recognition" and "Fingerprint" features were added to speed up the identification process and provide a high level of security for users. These innovations help improve the user experience and protect data privacy.
In this project, I collaborated with a product manager and developers to implement functional and visually appealing solutions. Working on this product provided valuable experience in designing mobile interfaces and helped deepen my UX design skills, particularly in understanding user needs and creating solutions that enhance their interaction with the application.
